JOHNSON’S® Brand, one of the leading experst in baby skincare, introduces JOHNSON’S® NATURAL™, a line of products that naturally care for baby’s skin with plant and fruit-derived natural ingredients. The new line supports the needs of a growing number of moms looking for natural products as part of a natural lifestyle. The line consists of five product offerings for moms with children of varying ages: JOHNSON’S® NATURAL™ HEAD-TO-TOE™ Foaming Baby Wash, JOHNSON’S® NATURAL™ Baby Shampoo, JOHNSON’S® NATURAL™ Baby Lotion, JOHNSON’S® NATURAL™ Kids 2-in-1 Kids Hand & Face Foaming Wash, and JOHNSON’S® NATURAL™ Kids 3-in-1 Shampoo, Conditioner & Body Wash.
To coincide with the launch of the new line, JOHNSON’S® is introducing a new micro site, www.johnsonsnatural.com , where moms can get information about the products and ingredients, receive coupons and view a new video series. The video series entitled “Baby Steps to a Natural Lifestyle,” showcases real moms who offer tips on how to incorporate natural living into everyday family life affordably.